Cookies Policy

What is a cookie?

A cookie is a piece of information in the form of a very small text file that is placed on an internet user’s hard drive. It is generated by a web page server, which is basically the computer that operates a web site. The information the cookie contains is set by the server and it can be used by that server whenever the user visits the site. A cookie can be thought of as an internet user’s identification card, which tell a web site when the user has returned.

Source: www.aboutcookies.org

Why are cookies used?

The function of cookies is to make using a website faster, easier and more enjoyable. If cookies weren’t used, it would be difficult for websites to retain a user’s preferences, for example, remembering registration details for the next time a user logs in. Cookies can also be used for collating information on a website user and enable profiling for marketing purposes. Cookies do not store personal or confidential information about you.

How to control or delete cookies

The cookies we use are intended to make your visits to our site quicker and easier but should you wish to control or delete the cookies, please consult www.aboutcookies.org for more detailed information.

Cookies used on this website

There are a number of different types of cookies but the ones used on the Ambulance UK site specifically are as follows:

Names Type Description
__utma First Party Used by Google Analytics to help us monitor site usage
__utmb
__utmc
__utmz
___utmv
___utmx
__atuvc First Party Used by AddThis for social sharing functionality
psc
uid
uit
uvc Third Party Used by AddThis (addthis.com) for social sharing functionality